Alliance for Women in Media Task Forces

The Alliance for Women in Media is accepting applications for two Task Forces, Membership and PR & Marketing, to set strategic goals and lay out initiatives to continue propelling the organization forward. Each group will be led by AWM/F board directors to ensure the work of the Task Force aligns with and supports the organization’s stated purpose and strategic goals.  

The time commitment for task force members will be based on the specific initiatives finalized, but will include monthly virtual meetings.

Applicants for either the Membership or PR & Marketing Task Forces should be current members of AWM with expertise and interest in membership or communications and marketing. All applicants should be willing not only to contribute ideas, but to “roll up their sleeves” to execute the deliverables.

Membership Task Force

Specifically, this task force will be asked to:

  • Evaluate membership benefits being offered and consider ideas for new resources of value to members.
  • Assist in recruitment and retention of members by supporting outreach.
  • Evaluate the AWM community forum for feeding content and conversation where relevant. Also consider if an online community forum is of value and how to build interest.
  • Research “where are they now…” previous scholarship recipients and Gracie honorees and recommend promotional plan.

Deadline to apply: July 27, 2022


PR and Marketing Task Force

Specifically, the task force will be asked to:

  • Responsible for creating a strategic plan for marketing and public relations including social media initiatives that achieve overall growth of AWM to the broader media community.
  • Consider key messages being used and recommend additional ways for them to be used and implemented.  
  • Recommend how to create “snackable” relevant content out of existing AWM events or other sources (thought of the week)
    • Look at videos, acceptance speeches from Gracies, Gracie Interview Series, etc
  • Consider and recommend social media mix (Instagram, FB, LinkedIn, Twitter) along with messaging and concepts to engage the growing social community. (which grows during Gracies season and then plateaus)
  • Ideas for continuing the Gracies stories of winners post-event and maintaining interest leading into entries for 2023.

Deadline to apply: July 27, 2022